Carnival Corp. & plc launched its first marketing initiative involving all nine of its brands with a crowdsourcing event inviting consumers to vote on potential television advertising concepts and a contest asking people to tweet why they love cruising. Both offer rich cruising prizes.
Stanley B. McDonald, who launched Princess Cruises in 1965 and is considered a father of modern cruising, died Thursday in Seattle. He was 94.
Just over one year after contracting two 150,000gt cruise ships at Meyer Werft, Star Cruises informs the interior design features are finalised and the project is making good progress at Papenburg.
Royal Caribbean Cruises Ltd. and Ctrip.com International have agreed to form a strategic partnership through SkySea Cruises, a joint venture to serve the Chinese cruise market.
About a dozen executives, including some in highly visible senior management roles, are retiring or leaving Princess Cruises and Holland America Line at the end of the fiscal year.
Total ships: 29
Total berths: 92,195
Total Order Book Value:$22,119,948,000.00
Average Price Per Berth:$270,179